I’m Krystal Strickland.

Marketer for Leadership Coaches

Krystal, a marketer for leadership coaches, is sitting at a desk with a laptop, notebook, and pen, in a well-lit room with a window and books in the background.

You’re great at what you do, but online you sound like every other leadership coach. I create marketing that’s specific and memorable to your audience, so you stand out and attract the clients you actually want to work with. 

I’m a marketer and writer with 15+ years of experience. I started my career inside a leadership consulting firm, helping partners communicate their expertise, strengthen their industry reputation, and manage high-level executive communications.

That means I understand your world, and I know what it’s like to need someone who gets it.


I help established leadership coaches and consultants translate their unique expertise into a cohesive digital presence.

As your strategic content partner, I manage your messaging, newsletters, and LinkedIn distribution in the background so you can stay focused on your clients.

Leaders aren’t waiting for a solution to their struggles. Oftentimes, it finds them through the right message at the right time.

Top-down view of a workspace with a person writing in an open notebook, a laptop, a glass vase with dried flowers, a small bowl with paper clips, and a black notebook on a white desk. An example of creating a marketing plan for leadership coaches.

Now, I’d like to know more about you: